Residents of a ‘sustainable’ Hawaiian island owned by billionaire Larry Ellison were without power for more than two days after a storm.
The entire island of Lanai – 98 per cent of which was purchased by Ellison in 2012 – lost electrical service after strong winds snapped or damaged utility poles on Saturday.
Crews restored power to most of the residents, including 1,575 Lanai City customers, just before 1am today, but people living in one small town remained without electricity.
Ellison, 72, bought the island in 2012 with a vision of sustainability, including a future powered by solar energy, according to the website for Pulama Lanai, his management company on the island.
The entire Hawaiian island of Lanai – 98 per cent of which is owned by billionaire Larry Ellison after he bought the land in 2012 – lost electrical service after strong winds hit the island on Saturday. Pictured above damage from a recent storm is shown in this photo provided by Maui Electric Company on the island of Lanai, Hawaii
A spokeswoman referred questions to the Maui Electric Co. utility.
As of Tuesday morning, 125 customers in the Manele area remained without power, but utility crews continued to work on repairs through the day.
Maui Electric said crews worked to repair 19 utility poles on the 141-square-mile island where about 3,000 people live.
The repairs involved replacing all of the 19 damaged 45-to-50 foot tall poles, resetting new ones and then restringing about a mile of lines along Kaumalapau Highway to Miki Basin and cross-country to Manele Bay, the company said.
Windstorm damage across the state was the most extensive in years, knocking out power to thousands of people, said Hawaiian Electric, the parent company of Maui Electric.
Lanai lost electricity and telephone service on Saturday night, said Maui County spokesman Rod Antone. Cellphone service was spotty, he said.
Lanai High and elementary school were to be in session on Tuesday, a spokeswoman for Hawaii’s education department said.
Donalyn Dela Cruz, however, said parents should ‘feed their children breakfast as the school is unable to serve breakfast meals… The school will be serving a modified lunch’.
Ellison bought 98 per cent of Lanai from billionaire David Murdock in June 2012 for an undisclosed price. He purchased the island with a vision of sustainability
Ellison bought the island in 2012 with a vision of sustainability, including a future powered by solar energy, according to the website for Pulama Lanai, his management company on the island
Ellison revamped the entire Four Seasons resort (pictured above) shortly after purchasing the island. It was up and operating on Tuesday following the power outage
There are two large, luxury hotels on Lanai, formerly known for its pineapple crop.
Four Seasons Resort Lanai was open and operating – but the main phone line was down – while The Lodge at Koele is closed for renovations, a Four Seasons spokeswoman said.
Ellison revamped the entire Four Seasons resort shortly after purchasing the island. Rooms are available at the resort for a minimum of $800 a night.
Ellison, who is the fifth richest man in the world and is worth an estimated $49.2billion, according to Forbes, purchased the island with a vision of sustainability.
The Oracle founder bought 98 per cent of Lanai from billionaire David Murdock in June 2012 for an undisclosed price.
The Maui News reported that Murdock, the CEO of Castle & Cooke Inc, was seeking $500million to $600million for his Lanai holdings.
In October 2012, Ellison said he wanted to turn Lanai into a ‘little laboratory’ for experimenting with more environmentally sound ways to live.
Oracle CEO Larry Ellison’s ambitions include converting sea water into fresh water on the 141-square-mile island of Lanai.
He also wanted to see more electric cars on the island located near Maui, expand its airport, and hopes to increase its fruit exports to Japan and other markets.
Ellison’s multi-million dollar renovations to the Four Season resort finished this year, and renovations are now happening at the Lodge at Koele.
Meanwhile, Ellison wants to add a zipline to the current lineup of resort activities, which include croquet, a putting course, horseback riding, archery, a shooting range, utility terrain vehicle riding, hiking, biking,
Increasing Local SEO Ranking, Top Factors of 2017
Most of the analysis that is done on the mobile devices is local, what does this mean exactly?It means that the content contains the city names as the other information used in the keywords. Dreamworth is one such company providing local search engine optimization services in Pune.
Does it mean anything to the local business owners? Yes, it means that these local business houses need to focus on the local SEO mainly; this is the only way out to ensure that they grab the attention of their customers(locally available) searching with proximity.
Following are some the factors that will be effective in increasing Local SEO ranking of your company's website:
Explore Local Keywords
The most common mistakes the local business owners do make is not to optimize their websites for local keywords related to their business.The majority of searches done through mobile include local keywords. Customers who are out in a new place likes to search for local businesses.
Hence, if these customers cannot find your business on the search page, they will simply move on to one of your competitors.In order to find the best local keywords for your business, you should use Google Ad words planner. One suggestion would be to use a combination of short and long-tail keywords in your optimization planner.
Meta Data Optimization
Meta includes all the alternative descriptions of your website.
Therefore, you need to check whether the meta data of your website be optimized for local search in business. It also includes all the tags and meta description that gets displayed on Google on searching anything related to your business. Although, it is not 100% sure that Google will be using the title and description tags you place on the page.
Most businesses don't really pay much attention to their meta data, leading them to miss out on opportunities to reach out to a more local target audience as they end up using local keywords.
It would be better if you would go through all the meta data on your website and update with including your chosen local keywords.It wouldn't take much time for you to make these changes, at the same time the results from doing so will lead to a big difference in ranking of your website on Google page.
Optimize Content more suited for Local Keywords
One thing that can make a huge impact in terms of local SEO is by optimizing content on each page of your website for local keywords.
Another point to consider is to focus on quality and not quantity, which is very important when optimizing the content on your site for your selected keywords. You have to know this that Google does not go kindly on websites that use too many keywords over and over again in their content.
Make sure that you use the keywords better optimizing the content by using them in important locations such as the title, subheading or in the first few lines of the paragraph in your content.
Although there is no keyword density that you could adhere to constantly but you can always aim for around 1% keyword usage.
This means that if you have a content of around thousand words, you should use your main keyword at least 10 times. You can also use some long-tail keywords as secondary keywords. The important thing is that your content should be very much readable and relevant to the readers.
This will get you full benefits of your keywords.
NAP Listings should be consistent
The NAP stands for Name – Address – Phone number. A NAP listing is a listing on the internet where these details about your business or company appear on the Google search page.
Do you remember when you had last checked the consistency of your NAP listings? To fully optimize your business for local search, all of your NAP listings need to be identical everywhere on the internet. This might seem a small and tedious thing, but even a small thing like Rd for Road in your address can harm your SEO and make it difficult for customers to reach you.
Make sure you have reviewed all your NAP listing and inform any websites that have displayed your information incorrectly. Check on all your social media accounts and other pages to make sure that the address listing displayed are correct.
PBN Links
A PBN – Private Blog Network is a group of websites that you can use to create backlinks to your main business website.It is well known that link building with PBNs is very difficult for some SEOs. This is mainly because of some marketers who have made low-quality PBN sites with poorly written content. Others are built based on old websites that no longer functions.
They beat way to using PBN successfully, is to make sure that they only have original and high-quality content.
Another way to make it more effective is by making sure the PBNs have a connection to the theme of your target website. If you don't have your network of PBNs then you can always find lots of people selling high authority powerful links from their own website's network.
The prices for these networks may vary, some offers for a monthly fee while others may have a one-off fee. It would probably be best if to use one of your main target keywords for an anchor as the strength of these networks is very strong.
Everyone wishes to be successful, but the only thing that separates the successful and the failure one is the tendency of being persistent.Now, this idea is very comparable to the SEO story. Every time the name of your company is displayed online, it has to consist of the usage of local keywords. You need to use your Nap accurately and continuously with the same format.
Consistency ensures you to chase your clients quickly, and you get them notified supporting the development of your organization. Hope these points help you to grow and your business to become better.Still confused and possess doubts? Want a professional to help you out!
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